BROOKSIDE
Letting our loudest fans do the talking
TALK ABOUT DELICIOUS
TIMELY CONTEXT:
With everyone looking to the internet for answers, online review culture has taken on a life of its own. And some of the most enthusiastic reviews were coming from Brookside Chocolate fans on…Amazon??
TIMELESS TRUTH:
It doesn’t matter if the logo makes the brand look like a retirement home or a regional wealth management company; the product is genuinely that good. And it really only takes one taste to get you hooked.
ICONIC BRAND:
“Talk About Delicious” gave a megaphone to our most rabid fans and let them sell the product for us.
Real-time community management across all owned channels
RESULTS